Best Phone Plans in New Brunswick (October 2026)

The best-value plan in New Brunswick is Public Mobile’s $35/mo 50GB plan on the Telus network. As in Nova Scotia, the two cheapest carriers in central and western Canada (Freedom Mobile and Fizz) don’t sell here, so the price floor is higher and the real decision is coverage, not price.

The plans we track that are sold in New Brunswick

Freedom and Fizz are filtered out of that table on purpose: neither sells in New Brunswick (see the FAQ). Everything listed is nationally priced, meaning the figure is the same in Saint John as it is in Toronto.

What’s different about New Brunswick

Three things shape the New Brunswick market:

1. No Freedom, no Fizz. The two carriers that drag prices down in Ontario, Alberta, BC and Manitoba aren’t sold in Atlantic Canada. Freedom only signs up customers in Alberta, BC, Manitoba and Ontario. Fizz sells in Quebec, Ontario, Manitoba, Alberta and BC.
2. Four networks, not three. Bell, Rogers and Telus all operate here, and so does Eastlink, a regional carrier that has built its own mobile network across much of the province. That’s one more genuine option than most provinces get.
3. Coverage varies a lot off the main corridors. The Trans-Canada and the triangle between Moncton, Saint John and Fredericton are well served. The Acadian Peninsula, the Miramichi back roads, Mount Carleton and the Fundy coast are where carriers actually differ. Here, picking the cheapest plan on the wrong network will cost you more than the $5 you saved.

Quick take

• Best overall value: Public Mobile, $35/mo for 50GB on Telus 5G. Nationally priced, so New Brunswickers pay the same as anyone else.
• Cheapest that still has real data: Public Mobile’s $30/mo tier (4G), or chatr at $30/mo^† on Rogers and Lucky Mobile at $30/mo^† on Bell. All three are 4G-only.
• Cheapest full stop: Public Mobile’s entry tier at $22/mo, or no name mobile from $19/mo. These have tiny data allowances. They’re fine for a second line or a light user, not for a main phone.
• If you want a store and device financing: Koodo ($50/mo^†, Telus), Virgin Plus ($55/mo^†, Bell) or Fido ($50/mo^†, Rogers). Fido does sell here. It lists a store at 1380 Mountain Road in Moncton, which surprises people who remember it as a central-Canada brand.
• The local option: Eastlink, $45/mo for 20GB with the pre-authorized payment discount. Worth a look mainly if you already use Eastlink internet. Details below.
• Skip unless you need the extras: Bell ($70/mo^†), Rogers ($70/mo) and Telus ($70/mo^†) main-brand 60GB plans. You’re paying roughly double a budget brand for the same towers.

Coverage first, price second

Which network a budget brand rides on matters more here than the price gap between brands:

Before you move your number:

1. Check the carrier’s own coverage map for your home, your work, and the camp or cottage, not just the city you live in.
2. Check the drives you actually do. Route 11 up the east coast, Route 17 through the northwest, and the Fundy Trail are the kinds of places where a signal that’s fine in Dieppe disappears.
3. If you’re in a bilingual household, check that customer service in French is available on the brand you pick. The Big 3 and their flankers all offer it; confirm for the discount prepaid brands before you commit.
4. Ask about the trial or return window and confirm the current terms in writing. Prepaid brands change these.

Eastlink: the regional option

Eastlink has built its own mobile network in New Brunswick, not just resold someone else’s. It launched mobile service in Miramichi and then Bathurst, and has named Fredericton, Shediac, Sussex and Moncton among the communities it covers, with the Acadian Peninsula flagged as a later launch area. The company put the New Brunswick expansion at more than $26 million and its total New Brunswick mobile investment at more than $40 million.

Eastlink’s bring-your-own-phone plans, as listed on October 23, 2026. The first price is the regular one; the second is with the $10/mo pre-authorized payment discount.

Two cautions on those numbers. They’re Eastlink’s default prices with no province selected, not a confirmed New Brunswick quote, so confirm with your own postal code. And when we verified Eastlink’s Halifax prices for our Nova Scotia guide on October 13, the two Unlimited tiers were $5/mo lower than they are today. That looks like a recent increase, but we can’t rule out a regional difference, so treat it as a reason to check rather than a confirmed price hike.

Plans bought with a new phone are priced higher, since Eastlink lists separate, non-BYOP versions of the same tiers. Eastlink also advertises an Unlimited 80GB plan at $35/mo for customers who bundle with its home internet. We have not verified the conditions on that bundle price, so read the fine print before you count on it.

• Pros: a genuine fourth network in the province, a local company with local stores, rollover data on the cheaper tiers, and bundling that’s worth real money if you already have Eastlink internet.
• Cons: without the bundle it costs more than Public Mobile for comparable data: $45/mo for 20GB against $35/mo for 50GB. And because it’s its own network, coverage outside the built areas depends on extended-coverage roaming, which you should check on the map rather than assume.

Money-saving angle

1. Ask your current carrier for a retention offer before you leave. This is still the single highest-return move. Our guide to lowering your phone bill has the script.
2. Bundle only if you’d have bought both anyway. Eastlink and Bell both discount mobile plus home internet in New Brunswick. A bundle that locks you into internet you didn’t want isn’t a saving.
3. Bring your own phone. Every price in the tables above is SIM-only. Financing a phone adds $20–$40/mo on top and ties you in for two years.
4. Set up autopay. Most carriers give $5/mo for it, and Eastlink gives $10/mo. Over two lines that’s real money.
5. Use eSIM to switch without a store trip where it’s offered. Our eSIM guide covers which carriers support it and which still charge for a physical SIM.
6. Don’t pay for US roaming you don’t use. If you cross to Maine a few times a year, a Canada-only plan plus a travel add-on usually beats a Canada-US-Mexico plan all year round.

FAQ

Is Freedom Mobile available in New Brunswick? No. Freedom only signs up customers in Alberta, BC, Manitoba and Ontario. It advertises nationwide coverage through partner networks for existing customers, but you can’t sign up for service with a New Brunswick address.

Is Fizz available in New Brunswick? No. Fizz sells in Quebec, Ontario, Manitoba, Alberta and BC. There’s been no announcement of an Atlantic launch.

What about Xplore Mobile? It’s a New Brunswick company. Xplore is headquartered in Woodstock, NB, but its mobile arm shut down in 2022, and that service was Manitoba-only in any case. Xplore today is a fixed internet provider, not a phone carrier.

Is Fido really sold in New Brunswick? Yes. Fido lists a store at 1380 Mountain Road, Unit 40, Moncton, under the heading “Fido (Available in the Rogers store)”, so it’s a Fido counter inside a Rogers location. Directory listings show a second Fredericton location, but we couldn’t verify that one, so call ahead. Fido service itself is sold province-wide online.

Can I buy no name mobile in New Brunswick? Probably, through Loblaw-banner grocery stores, but we could not confirm which New Brunswick stores carry it. The brand’s store list doesn’t break locations down by province, so check nonamemobile.ca’s locations tool before you plan around it. The plan prices in our table are national.

Which network is best in New Brunswick? We haven’t tested this and won’t guess. Bell, Rogers and Telus all have substantial coverage; Eastlink is strong in the communities it has built out and relies on extended coverage elsewhere. Compare all four maps against your own addresses.

Is it worth paying for a Big 3 plan here? Only for things the budget brands can’t do: in-person support, device financing at a counter, the largest roaming bundles, or a multi-line account with shared data. For plain talk and data on the same towers, the cheaper brands win on price by $15–$35/mo.

How does New Brunswick compare to Nova Scotia? Almost identically on price, because the available plans are nationally priced in both. The difference is Eastlink’s footprint and which of the three national networks is strongest at your specific address. See our Nova Scotia guide for that side.

Last verified

Prices and availability last verified October 23, 2026. Plan prices in the table come from our own tracked dataset and carry their own verification dates in the table itself. Also verified for this guide on October 23, 2026: Public Mobile’s full lineup ($22/1GB, $24/5GB, $28/10GB, $30/35GB, $35/50GB, and the three Canada-US-Mexico tiers at $40, $45 and $50), which matches the table and is the same in every province; Eastlink’s plan lineup and its $10/mo pre-authorized payment discount; Freedom Mobile’s province list; and Fido’s Moncton store. Public Mobile’s lineup was re-verified for New Brunswick on November 1, 2026, unchanged.

Eastlink’s New Brunswick network build and the communities named come from Eastlink’s own news releases, including its Bathurst launch release dated April 24, 2023. Xplore Mobile’s 2022 shutdown comes from contemporaneous news coverage.

Where we could not verify something, we’ve said so inline rather than guessing: the conditions on Eastlink’s $35/mo bundled mobile price, whether today’s Eastlink Unlimited prices reflect an increase or a regional difference, which New Brunswick retailers carry no name mobile, and Fido’s second Fredericton location.

CompareZone currently runs no affiliate links, and no carrier pays for placement. See our editorial policy. Prices change without notice, so confirm on the carrier’s site before you sign up.